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Buying fish online can be a better choice than resorting to fish bought from your local supermarket. Here are five reasons to start buying your fish and seafood from an online fishmonger.
“Give a man a fish, and you feed him for a day… teach a man to fish, and you feed him for a lifetime.”
Chinese proverb
Eaten in just about every country and culture in the world, fish is a universally loved food. For many people living in poverty around the world, it also provides a sustainable source of food.
I’ve been lucky enough to sample some excellent fish and seafood dishes on my travels over the past ten years or so. Stand-out examples include grouper with ginger and butter prawns in Malaysia and crabback in Grenada.

In Britain, however, it seems as though many of us have lost sight of where our fish and our seafood actually comes from, not to mention how fresh it actually is. While years ago we’d only ever have bought our fish from the local fishmonger or perhaps a local fisherman, nowadays, we think nothing of popping to the supermarket and heading to the chilled aisle to pick up a couple of vacuum-packed salmon fillets for dinner.
And with price often at the forefront of our minds, some will opt for the cheapest fresh fish available, compromising on quality and, often, sustainability, in the process.
While you might prefer to give your business to your local fishmonger if you’re lucky enough to have one near you, buying fish online is often a much better option than going to your local supermarket for it.
Read on to find out why it often pays to buy fresh fish – like salmon – online.
5 reasons to buy fresh fish online
Quick delivery
While you might think you’ll have to wait several days for fresh fish purchased online to arrive, this needn’t be the case.
Many online fishmongers, like Seafresh, offer next-day delivery. So, unless you want to eat fish for dinner tonight, there’s no need to head to the supermarket!
Top quality
Whether you’re buying saltwater or freshwater fish to cook with, when you buy fish online from a reputable fishmonger, you can be confident of its freshness and quality as the business is required to display clear information about each product.
If frozen, the fish should ideally be frozen at sea or individually quick frozen in order to ensure freshness.

Sustainable fishing
Buying fish online can be a great way to ensure you’re buying from a fishmonger that respects the principles of sustainable fishing.
Online fishmongers have to be transparent about how and where their fish and seafood is sourced and so may attach more importance to sourcing sustainable fish.
Wider variety
Another benefit of buying fish and seafood online is that you’ll usually be able to access a wider range of produce than you would if you were shopping in your local supermarket. Dependent on where you live, the selection might beat that stocked in your local fishmonger too.
Save time
Buying fish online means you won’t have to spend time browsing for it in the supermarkets.
Simply log on to your favourite online fishmonger, place your order and wait for it to be delivered to your door! All you’ll need to do is cook it.
Have you ever bought fish online or would you consider buying fish online? Comment below to let me know.
This is a sponsored post.